FOR
IMMEDIATE RELEASE
The
Kids Eat Right initiative of the Academy of Nutrition and Dietetics Foundation
is collaborating on a nutrition
education campaign to raise awareness that the diets of America’s kids are
lacking in three important components– dairy, calcium and vitamin D.
As
part of this nutrition education initiative, the Kids Eat Right logo will
appear on KRAFT Singles packaging, identifying the brand as a “proud supporter”
of Kids Eat Right and encouraging parents to visit www.KidsEatRight.org/cheesyfacts
for tips to help kids get more vitamin D and calcium.
Contrary
to recent published reports, this collaboration does not constitute any
endorsement or nutritional seal of approval by the Academy, its Foundation or
Kids Eat Right. The Academy Foundation does not endorse any products, brands or
services. The Kids Eat Right logo on KRAFT Singles packaging identifies the
brand as a proud supporter of Kids Eat Right. It also serves to drive broader
visibility to www.KidsEatRight.org, a
trusted educational resource for consumers.
The
Academy and our Foundation deeply appreciate all supporters of Kids Eat Right,
including KRAFT Singles, in raising awareness of the nutrient deficiencies in
our children’s diets and finding solutions to overcome them. This collaboration
aligns with the purpose of Kids Eat Right to provide nutrition information and
resources, both directly to the public and through registered dietitian
nutritionists who work with schools and communities to improve kids’ healthy
eating and lifestyle practices.
In
the coming months, Kids Eat Right will be releasing more information on the new
collaboration including web content and kid-friendly recipes.
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The
Academy of Nutrition and Dietetics Foundation is a 501(c)3 charity devoted
exclusively to nutrition and dietetics. It funds scholarships and awards,
public awareness and research projects and the Academy strategic initiatives,
and is the largest provider of scholarships and awards in the field of
dietetics. The Foundation’s mission is advancing public health and nutrition
utilizing the expertise of registered dietitians. Visit the Academy Foundation
at www.eatright.org/foundation.